Assignment:
Review the Article-Strategy… what is it and how does it work? By Art Mollengarden
Create a one-two page analysis of the attached article. You must support your analysis by including at least 3 cited references (other than the source article).
Include the following in your analysis:
Describe the key points - what are the essential message(s) of the article?
How does it relate to current marketing trends?
Use specific current examples of businesses that use marketing strategy