Review the section on gender-based marketing


Problem: Review the section on gender-based marketing in your textbook. Then, develop an infographic advertisement for all four of the following female market segments described in the chapter by selecting one of the areas below on which to focus your advertisement:

  • Bicycles
  • iPad
  • Exercise equipment
  • Breakfast cereal
  • Vacation cruises
  • Cosmetics
  • View the Visual Organizer Rubric.

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Marketing Management: Review the section on gender-based marketing
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