Review the journal article named: A new secret weapon for Electronics shoppers by Damon Darlin. On the basis of the information provided, respond to the following questions:
Question 1. Why are shoppers not on a level playing field with the retailers and the manufacturers?
Question 2. From the viewpoint of e-commerce venders, what kind challenges does the new secret weapon introduce?
Question 3. If you are an eCommerce vendor, how will you respond to these emerging technologies and seek new business opportunities?