Research industry norms for the profitability


Company and financial analysis the Shell company. Value the firm using a dividend valuation model, an earnings valuation model, and the P/E ratio. Forecast earnings per share for the next two years. Using the most recent two years of financial statements. The analysis should comment on the most recent year's ratios and on any trends between the two years, in addition to research industry norms for the profitability, asset-utilization, liquidity, debt-utilization, and price ratios, and analyze your selected firm's performance against the industry.

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Finance Basics: Research industry norms for the profitability
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