Reactions of customers and distributors


Assignment:

Q1. How is the nature of IBM’s competitive advantages related to its becoming a multinational firm?

Q2. Black & Decker, the maker of small, hand-held power tools, finds that when it builds a plant in a foreign country, sales of both its locally manufactured products and its exports to that country grow. What could account for this boost in sales? Consider the likely reactions of customers, distributors, and retailers to the fact that Black & Decker is producing there.

Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

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Operation Management: Reactions of customers and distributors
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