Rasna ltd a company that is a leader in the asian indian, Business Economics

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Rasna ltd a company that is a leader in the asian indian

Rasna Ltd., a company that is a leader in the Asian Indian concentrated soft drink market, recently announced plans to boost its exports by 30 percent and plans to enter the US market. How will this information likely affect the situation facing similar firms in the US? Why would managers in the US want to reason through the effect of this company entering its market?

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