Question :
Michael Porter's Five Forces Model is a required tool to aid organizations facing the challenging decision of inflowing a new industry or industry segment. The Five Forces Model helps evaluate the relative attractiveness of an industry and includes:
Supplier power
Buyer Power
Threat of substitute products or services
Threat of new entrants
Rivalry among existing competitors
PROJECT FOCUS:
Execute a detailed Porter's Five Forces analysis for The Broadway Cafe.
Be sure to highlight entry barriers, substitute products and switching costs.
Evaluate which of Porter's Three Generic strategies you may use as you rebuild The Broadway Cafe for the 21st century.