Question 1:
(a) The Candos Visiting Nurse Services has a team of nurses who visit patients at home to provide medical services. Its business processes are all manual and paper-based. How might a CRM system benefit them?
(b) Using Web personalization technology, companies are moving into customer-centered retailing. Discuss this concept, defining relevant terms.
(c) Discuss the role and influence the user plays in software development.
Question 2:
(a) The unique features of the Internet and the Web have boosted the growth of the E-commerce. Explain.
(b) In what type of circumstances would you advise a company to use data mining as an important business tool?
(c) What are the business advantages of using voice over IP (VoIP) technology?