Purpose of strategy and strategic alliances


Question 1: What is the main purpose of strategy? Describe. What are the various levels of strategy in an organization? Explain such levels with the help of an illustration.

Question 2: Discuss the concept of strategic alliances. Why do organizations pursue strategic alliances? Describe with the help of an example.

Question 3: What do you mean by the term balanced scorecard (BSC)? As a strategist what challenges will you face while developing and implementing the BSC? Discuss.

Question 4: What do you understand by the term organizational culture? Is there a relationship between service and culture of an organization? Justify with the help of a case of an organization.

Question 5: Discuss as to why evaluation of a strategy is significant for an organization. Support your answer with the help of an illustration from the corporate world.

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Strategic Management: Purpose of strategy and strategic alliances
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