Psychologists know a great deal about how people think and


1) Psychologists know a great deal about how people think and behave in certain situations. Many companies have found that this information can be used to increase the effectiveness of marketing and advertising campaigns. Some people, however, feel that marketers use psychological principles to manipulate consumers into buying products they would not otherwise want.

Is it unethical for psychologists to help companies take advantage of consumers' biases? What is your opinion on this issue. Do you believe some marketing techniques take advantage of consumers? Please provide at least one example?

2) Even when personality tests indicate that a person has a certain trait, the person's behavior may depend greatly on the situation. Describe how your own "personality" (or, if you prefer, that of someone you know well) seems to change according to the situation, and speculate about why these changes occur.

3)The following is a clip of the famous 'Eve'. Give me your opinion as to whether this is a 'real' disorder or not. Provide evidence to support your opinion from the textbook and at least one website.

https://www.youtube.com/watch?v=9X3r49yamlE

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