Provide the reasoning behind your argument


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Determine whether price (e.g., membership, trade, bundle pricing) or nonprice (e.g., advertising, coupons, giveaways) promotional activities would be more effective in attracting college students to athletic events. Provide the reasoning behind your argument. How should the FIU athletic department attempt to communicate with students with regard to attending athletic events?

The response should include a reference list. One-inch margins, Using Times New Roman 12 pnt font, double-space and APA style of writing and citations.

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