Assignment task: The Ministry of Agro Industry and Food Security provides a number of services to the public. One of its units sells seeds and planting materials to the public. The head of this unit has decided to make an assessment of the service quality as perceived by the customers, who have bought seeds and planting materials during the previous year.
Describe fully a method that the head of this unit can employ to make this assessment. Illustrate the tool that you will use.