Marketing Communications Assignment
For this assignment, you will first think of a business you would like to start or become involved with (it needs to be new and cannot already exist). In a view words, describe your business (product or service). Who is your target market? Next, since you do not have a brand yet or a corporate image, design an ad that you will use to introduce your business to your target audience. Decide if you will place your ad on social media, or in newspapers, or billboards, or TV, your own website, or any other medium or combination of mediums that you think would be appropriate. Consider cost when making that decision!
Instructions for Assignment:
1. Cover page (includes your name, date, name of assignment, name and number of course)
2. Introduction (this is where you introduce your business idea and your target market)
3. Main body (this is where you describe your ad and where your ad will appear; make sure you mention why you chose a particular design and the reason for where your ad will be placed).
4. At the end of your paper, provide a visual of your ad. This can be a drawing, photo, story board, or any other visual display.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.