Provide a brief history of the organization


ASSIGNMENT: A research assignment during which you will develop an outline and analysis of APPLE, using the resources of the Library, including both print and electronic media. The project is due in three parts,

USE TERMS / DESCRIPTIONS FROM INTRO TO BUSINESS CLASS IN DISCUSSING THE COMPANY

ASSIGNMENT: Specifications for CP-1 SHOULD FOCUS ON THE FOUNDING AND HISTORY OF THE COMPANY

PART I: ABSTRACT was completed

Directions :

ASSIGNMENT: Specifications for CP-1 SHOULD FOCUS ON THE FOUNDING AND HISTORY OF THE COMPANY

Specifications for CP-1 SHOULD FOCUS ON THE FOUNDING AND HISTORY OF THE COMPANY -

Paper Must Include:

1. Full name of company and location of headquarters office.

2. Brief history of the organization, to include:

Founder, location, and date incorporated.

3. Original business and major products

4. History of company including major events such as product introductions, takeovers, mergers, expansions and other events which have shaped the company.

5. Current overview:

6. Mission statement/corporate philosphy

7. Major products and/or services

8. Senior Mgnt including a brief profile of the CEO and other significant personnel

9. Organization of the corporation- departments, divisions, and subsidiaries.

10. Strategic ventures

11. Operations and resources

12. Geographic markets served - US and International

Specifications for CP-2-FOCUS SHOULD BE STATUS OF THE COMPANY AT THE PRESENT TIME: ( Due at end of semester) Current situation analysis and projections for future growth

1. Number of employees, how does the company treat its employees - for example what kinds of programs or employee benefits does the company offer?

2. Union involvement ( if any)?

3. Law suits involving the company.

4. Current ownweahip ( top five major stockholders)

5. Financial data for the past three years and brief analysis.

6. Income Statement

7. Balance Sheet

8. Stock Prices

9. Current marketing strategy

10. Corporate projections/plans for the future.

11. Financial growth

Marketing plans and industry projections.

12. Managerial objectives

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Marketing Management: Provide a brief history of the organization
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