Prototyping and Utilization of Sharmer's Methodology
As you examine PepsiCo leadership, analyze the prototyping, if any, that leadership is undertaking as a way to experiment with the future. Consider whether PepsiCo leadership is following Scharmer's (2008) advice: "This means to prototype the new in order to explore the future by doing, to create a little landing strip of the future that allows for hands-on testing and experimentation".
After researching PepsiCo, does the company use Scharmer's advice?