Propose a value proposition, Marketing Management

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Propose a value proposition

Assignment task: We are a new OD and we need to propose a value proposition to help us market yourself as an OD Consultant.

Remember that marketing and creating a value proposition is more than just listing off criteria. Successful OD's can tell a story and make a connection with their clients. Think of how we can answer the questions below without sounding as if you are listing criteria. Use our passion and creativity.

What is the market need?

What are your competencies that fill that market need and

What is your passion?

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Marketing Management: Propose a value proposition

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Marketing Management: Propose a value proposition

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