Professional experiences within the organization


Consider the organization where you work or an organization with which you are familiar. Reflect on your professional experiences or possible professional experiences within this organization. Consider how these experiences relate to the five bases of power, which are coercive power, reward power, legitimate power, expert power, and referent power.

Write a 700- to 1,050-word paper describing the five bases of power. Indicate which power bases are formal and which are personal. How might each of these power bases affect communication in your selected group or organization?

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Marketing Management: Professional experiences within the organization
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