Use the information below to answer the following question(s).
Stewart Corporation plans to grow by offering a sound system, the SS3000, which is superior and unique from the competition. Stewart believes that putting additional resources into R&D and staying ahead of the competition with technological innovations is critical to implementing its strategy.
Stewart's value proposition is:
a. product innovation and leadership b. complete customer solutions c. employees recognizing customer needs d. best total cost
Riter Corporation manufactures water toys. It plans to grow by producing high-quality water toys at a low cost that are delivered in a timely manner. There are a number of other manufacturers who produce similar water toys. Riter believes that continuously improving its manufacturing processes and having satisfied employees are critical to implementing its strategy.
Riter's value proposition is:
a. product innovation and leadership b. best total cost c. complete customer solutions d. employees recognizing customer needs