Problems and opportunities associated with distribution


Assignment:

Identify the special problems and opportunities associated with distribution in service organizations. Managers in service industries use the same skills, techniques, and strategies to manage logistics functions as managers in goodsproducing industries. The distribution of services focuses on three main areas: minimizing wait times, managing service capacity, and improving service delivery.

Q1. Assume that you are the marketing manager of a hospital. Write a report indicating the distribution functions that concern you. Discuss the similarities and dissimilarities of distribution for services and for goods.

Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

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Marketing Management: Problems and opportunities associated with distribution
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