Assignment Problem: CHOOSE ONLY ONE (1) of the following ethical situations to respond to. Whichever situation you choose, you must answer 2 questions in your reply: (a) What ethical concerns are raised in the situation you selected? (b) What would YOU do in that situation?
SITUATION 1: The president of the company decides it would be "good PR" and visibility for her to have a personal Twitter account and write a weekly blog. She, of course, doesn't have much time for this so she asks you, the public relations director, to "ghost-" the tweets and the blog in her name.
SITUATION 2: Your public relations firm has a luxury resort hotel in Hawaii as a client. It's important to get articles about the hotel in various leading travel magazines. One idea is to invite influential travel writers and their families for a one-week stay at the hotel, all expenses paid, with the understanding that they would write a favorable article about their experience