Problem based on managing customer service excellence


Assignment Task: Formal Report on Practical Project / Live Case Study Assignment

Assessment: - Choose a business which is customer focused.

You will need permission from the manager/owner of the business you have chosen to undertake your observations - so a meeting with them will have to be arranged.

Using all the tools learnt in this subject, head to your business of choice and complete an analysis of service and observe the customer experience as follows:

  • Analyze the service
  • Measure the service (perhaps compare different employee approaches to service)
  • What happens once the customer leaves?
  • How are telephone call interruptions handled during service?
  • Suggest recommendations for improvement on what you have observed

At your meeting with the manager/owner of the business you have selected, you may even suggest to them that you would be happy to supply them with your completed assignment and the analytical feedback on their customer service and excellence. This would be a great insight to them.

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