Presume that you are considered an expert in the area of


Presume that you are considered an expert in the area of survey construction and administration.

Focus your discussion on the following questions:

  • What would you tell a young, aspiring professional about the construction process of a survey that would ensure a valid, reliable assessment instrument?
  • What would you tell him or her about selecting a target group for the administration of the survey, as well as an administrative procedure to maximize the consistency of the survey?

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