Prepare customer satisfaction and product guarantee plan


Assignment: Customer Sastisfaction

Length: 1,000 words

Key Assignment Draft

Develop your Customer Satisfaction and Product Guarantee Plan for the product that you selected in Unit 1.

Research several customer service policies of your brand's competitors. Research and create 10-15 rules of customer satisfaction for your brand. Continue to add supporting details, information, and research to the following sections of your plan:

• Section I: Company and Brand Information

• Section II: Product Pitch Script

o This section will optimize the perfect pitch for selling your brand.
o It includes features and benefits of the product.

• Section III: Cross-Selling and Promotional Opportunities

o This section will examine and recommend 2 complementing products for your brand, relevant to the customer's lifestyle, to build brand awareness and loyalty.

o Develop 1 promotional campaign for selling these complementing products.

Format your assignment according to the following formatting requirements:

1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.

3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.

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Marketing Management: Prepare customer satisfaction and product guarantee plan
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