Preface by a recap of what the articlecase study is about


Case Study - Pepsi VS. Coca-Cola

The case study should be at least three pages in length. Preface by a recap of what the article/case study is about, include your analysis, if you agree or disagree with the conclusions made, and why/why not?

Case Study Format: Cover page Double-spaced, Times New Roman 12 point font In text citations Works Cited Follow APA, 6th edition

Format of citation - APA

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Marketing Research: Preface by a recap of what the articlecase study is about
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