Practices and principles adopted by starbucks


What are the key policies, practices, business principles, and procedures that underlie how Howard Schultz and Starbucks' management have implemented and executed the company's strategy?

Additional Requirement

This question lies from Corporate Strategy and it deals with the key policies, practices, business principles and procedures in implementing Starbucks' strategy. The company has taken up strategies such as brand licensing and expansion with partnerships to ensure that its strategy has been met.

Word limit 350

 

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Strategic Management: Practices and principles adopted by starbucks
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