Discussion Post
For this discussion, you will research peer-reviewed journal articles on one of the 4Ps - Promotion. Keyword search terms might include the following: Personal selling, advertising, public relations, and sales promotion (contests, coupons, and more...). Once you have selected your peer-reviewed journal articles, post a synopsis of the major points from the research you read.
The response must include a reference list. One-inch margins, double-space, Using Times New Roman 12 pnt font and APA style of writing and citations.