Porter Five Forces of Professional Service Industry
The analysis of industry can be done through porter five force models to analyze competitive position. In this industry, it has some key competitors such as Deloitte & Touche, KPMG, Price Waterhouse Coopers, Accenture and Grant Thornton Canada. In this industry, high threats for new entrants, because they needs credibility and good experience of the industry. New entrants focuses on niche market and unable to provide services with low price (Sable, 2008). Ernst and Young has moderate threat from its all the rivals. It is because this market requires some standards, regulation and certification to be more crucial.
At the same time, companies of this industry have high threats from its substitutes such as other consultants and online consultancy agency etc. These agencies may outsource the process to the external suppliers. These companies also have high threats from bargaining power of buyers. The buyers can compare the service of its competitors and appeal to bargain for price (Sable, 2008). Finally, suppliers of its industry have low bargaining powers, because in a mean universities are the suppliers of this industry. So, the universities do not bargain to these companies.