Polls are a very important and commonly used data-gathering


Polls are a very important and commonly used data-gathering technique. This discussion will look at Gallup polls. Gallup polls are regularly done by a consulting company to gather information about people in the United States (and elsewhere) on many topics.

Find a recent Gallup poll (within the last month or so) of interest to you.

1) How was the poll conducted and how many people were surveyed?

2) What were the questions asked in the poll?

3) What were the results of the poll?

4) What was the margin of error for the poll? What does it mean?

5) Finally, and most importantly, who would care about the poll you chose? Who or what organizations would be interested in the results and how could they use them for their own purposes or agenda?

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Business Economics: Polls are a very important and commonly used data-gathering
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