Please identify a potential small business competitor to the type of e-commerce business you would like to develop as your group project. Perform and document the following analysis of the e-commerce business in a Harvard formatted paper.
After reading about e-commerce business models in the textbook, locate and select a small e-commerce company that might be a competitor to your group's selected e-commerce Company. Visit its' Website and review it for the following elements which you must then address in a Harvard formatted paper:
- Identify the business, with its website address, and any information about the company's management team and organizational structure.
- Identify and discuss its business model(s). Tie what you see on the website to the theory in the text with Harvard formatted cites.
- Identify and discuss its customer value proposition.
- Identify and discuss its revenue model.
- Identify and discuss its marketplace including its main competitors and what its market strategy appears to be.
- Section headings are:The Company; Model(s); Customer Value Proposition; Revenue model(s); Marketplace, Competition and Strategies.