Please describe marketing research and its role in an


Please describe marketing research and its role in an organization. A.C. Nielsen is a leading research company. Visit the website at

https://www.nielsen.com/us/en.html. What are some of the key services offered by the organization that solve the challenges of organizations?

Finally, what is an example of an ethical dilemma that may occur in marketing research?

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Marketing Research: Please describe marketing research and its role in an
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