Plans of international expansion


Problem:

Pick a real or fictional product or service you wish to 'introduce' into another country

Choose two countries to enter.

Give a short history of the company and product.

Research the countries the way a company looking to go international might do --- (demographics, education, technology, resources, economy, political system, trade barriers or incentives, produce or import materials, management style.

Evaluate, compare and contrast the two countries and decide which one is best suitable for your plans of international expansion and why.

Compose a paper listing all of this information and more - you decide on the format, content and final length. Charts, graphs and real data should be used in confirming your information.

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Other Management: Plans of international expansion
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