Plan goals and implementation for southwest airlines


Problem:

Primary Goal is no-frills, low-cost model; provide the cheapest form of short air travel between two cities; providing the bare necessities. Just need short answers.

1. Plan Goals and Implementation for Southwest Airlines?

Could you help me with three or four more goals and suggestions for implementation?

2. Financial Projections and Analysis for Southwest Airlines?

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Marketing Management: Plan goals and implementation for southwest airlines
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