For marketers, it is common to examine demographic trends. By understanding what is evolving in society, companies are better suited to produce the products and services needed by consumers.
Pew Research Center released some of its demography-related findings that can help marketers determine how the U.S. and the world are changing (see this article from the Pew Research Center.).
Pick any trend from the list and explain how the trend is useful for marketers. What other type of information would be useful?