Persuasion happens all around us every day. Even if we are just passively consuming media, we are surrounded by persuasive messages. Find a TV commercial that you find persuasive and post a link to it, so your classmates can see it to. Describe the commercial to us: What is the product or service being advertised? What emotions does the commercial appeal to? What persuasive design is being used in the commercial? Is there any defective persuasion happening? If so, what kind? As a viewer, why do you connect with this ad? Do you think you are the target audience for this product or service? If so, what makes you draw that conclusion? If not, who is the target audience and how do you know this?