Perform an environmental analysis for the involvement of


Topic - Strategic Development within an organisation.

Task 1

Briefly trace the development and growth of the organisation from its beginnings to the present through the application of corporate strategies - what types of strategies have these been?

There have been many criticisms of the business practices that company has pursued over the years. Describe TWO of these practices and outline the outcomes.

Perform an environmental analysis for the involvement of the organisation in the context of the industry(ies) it operates in - what are the main opportunities & threats?

Describe the organisational culture or leadership style within the organisation.

Briefly trace the development and growth of the organisation from its beginnings to the present through the application of corporate strategies - what types of strategies have these been?

Focus on the strategies have used by the company, not the history of company.

Research area

Strategies used in the past

Current strategies (e.g. Strategic road map, value, vision, mission)

E.g.) Type of Growth Strategies applied, how the strategies applied

Task 2

There have been many criticisms of the business practices that company has pursued in recent years. Describe TWO of these controversies and outline the outcomes.

Key words - lendlease controversy

E.g. Conflict with other stake holders, such as employees, customers, suppliers, governments, communities etc,.

Task 3

Perform an environmental analysis for the involvement of the organisation in the context of the industry(ies) it operates in - what are the main opportunities & threats?

General Environments - PESTLN

Specific Environments - Customers, Partners, Industry, Unions, Competitors, suppliers, etc,. SWOT

Task 4

2000 - 2500 word report, not includes a cover page, reference, appendix

Students are to support their analysis and conclusions with the text and a minimum of 5 recent and relevant academic journal articles (written after 2007, where possible).

Research requirements

Students are to support their analysis and conclusions with the text and a minimum of 5 recent and relevant academic journal articles (written after 2007, where possible).

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Dissertation: Perform an environmental analysis for the involvement of
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