Discussion:
Write a case study about this attached case and follow this assignment accordingly with innovation theory:
The case raises several questions for analysis:
1) Perform a SWOT analysis for Apple.
2) Perform a SWOT analysis for Amazon.
3) Perform a SWOT analysis for Google.
4) Perform a SWOT analysis for Microsoft.
5) Identify the top challenges that Tim Cook faces, and how Cook should address them.
Provide a short synopsis (one paragraph max) in the beginning. Incorporate up-to-date industrial dynamics for all businesses citing real-world materials. Write using bullet points for brevity, and analyze the points above and any other relevant issues you feel should be discussed about the case.