Case: C. W. Williams Health Center: A Community Asset.
OVERVIEW: The Metrolina Health Center was started by Dr. Charles Warren ''CW" Williams and several medical colleagues with a $25,000 grant from the Department of Health and Human Services. Concerned about the needs of the poor and wanting to make the world a better place for those less fortunate, Charlotte. North Carolina's first African American to serve on the surgical staff of the area's largest hospital. Charlotte Memorial Hospital. created a health facility for the unserved and underserved population of Mecklenburg County. North Carolina. Dr. Williams died while the center was in its infancy and it was renamed in his honor. After one year as CEO. Michelle Mars was proud of the past accomplishments of C. W. Williams Health Center, but was also concerned about its future. She observed that the health care environment was rapidly changing and wondered if C. W. Williams would have to align with one of the hospitals because of the growth in managed care in Mecklenburg County. In addition, she had an opportunity to purchase a new building, located in the heart of Center's client base, that would serve more patients.
Does C. W. Williams need to affiliate with a hospital?
Should C. W. Williams buy the site offered at a cost of $400,000?
What strategy do you recommend for C.W. Williams? Why?
What role should C. W. Williams play in a health care network?