Organization operates as centralized and decentralized


Create a paper describing the follow topic points.

Find out marketing mix specific to selected global product or service and describe your choice of marketing mix. Create marketing plan which addresses pricing, product modification, distribution channels, promotional programs, and e-business in chosen country. Write market indicators and trends for product or service.

Explain the degree to which your organization operates as centralized versus decentralized organization. Write a chain of command chart to show how communications would reach senior management from field when events necessitate changes in tactics or strategy.

What kinds of exit strategies would be most suitable for your global venture? Some strategies to consider comprise divestiture of assets, handing over to joint venture partner, diversification, shutting down operation, and contingencies for global venture.

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Business Management: Organization operates as centralized and decentralized
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