Problem: People often go online to compare prices and products; due to this, marketing an e-business is important and difficult. Personally, when I purchase a big ticket item I always go online to look into the business and product. During this search I often come across ad's for businesses I have not heard of and research them as well. Businesses that do not e-advertise and market miss out on a substantial amount of potential revenue and miss the opportunity to expand their market potential. Explain.