Problem: Choose an industry:
- Banking
- Newspaper / Magazines
- Travel
- Education
- Professional Athletics
- Retail
You have been given the opportunity to take control and make the changes that you deem necessary. Pick a specific company in the industry that you have chosen. Diagnose four (4) problems within the company or four (4) areas where you see that there is opportunity to be better and more profitable. Provide your solution to these problems or areas for growth.
Your problem areas should be specific (consider the four p's of marketing: price, promotion, place, and product) and are able to be fixed. Your paper should include a SWOT analysis (Strengths, Weaknesses, Opportunities, and Threats).
APA format.