Problem
On October 1, 2016, the manager of a company's Southeast region received the annual e-mail from the budget office. It was time to prepare the 2017 budget. Included in the e-mail were instructions that the manager should estimate the revenues and expenses his region would report for 2017. Anything greater than a 5% deviation from last year's budget would need to be explained, though there was no indication that the budgeted numbers wouldn't be accepted. Explain whether the company's budget process in top-down or bottom-up?