Offering innovative overseas air travel


Southwest Airlines has been one of the most successful and innovative air carriers, serving the U.S. domestic market. Imagine that you are a major investor in LUV (NYSE ticker symbol for Southwest Airlines). You hear a rumor that the company plans to open an international division, offering innovative overseas air travel.

Would you buy more or sell all of your shares of LUV?

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Business Management: Offering innovative overseas air travel
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