Question: Please type 200 words for answering the following question within World. And if you need to quote some resources from outside, please use APA format to cite them. The question is down below:
Wikis are web-based tools that make it easy for users to add, remove, and change online content. Employees at companies such as Intel, Motorola, IBM, and Sony use them for a host of tasks, from setting internal meeting agendas to posting documents related to new products.
Many companies rely on wikis to engage customers in ongoing discussions about products. Wikis for Motorola and T-Mobile handsets serve as continually updated user guides. TV networks, including ABC and CBS, created fan wikis that let viewers interact with each other as they unraveled mysteries from such shows as Lost and CSI: Crime Scene Investigation.
Now you would like to implement wikis at your new company, The Consulting Edge, a small computer consulting company catering to mid- and large-sized businesses.Answer the following question: How can a wiki help you attract customers and grow your business?