Notion for truly effective brand


Assignment:

Consider the notion that a truly effective brand is one that succinctlycaptures the product offering in a way that answers a question in thecustomer’s mind. Now, consider these brands (or choose your own): Coca-Cola, Disney, Toyota, Google, and Apple. What questions do thesebrands answer? Why are these effective brands?

Your answer must be typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format.

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Marketing Management: Notion for truly effective brand
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