Solved: Non-financial measures to measure performance, Other Management

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Non-financial measures to measure performance

Question: Aside to the financial measures, Managers use non-financial measures to measure performance. As Atrill and McLaney claim "Non-financial measures can help managers to cope with an uncertain environment..."

Why?

What are the areas covered by non-financial measures?

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Other Management: Non-financial measures to measure performance

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Other Management: Non-financial measures to measure performance

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