Newly minted MBAs looking for employment assiduously avoid jobs in the “operations” areas of companies (e.g., manufacturing, order processing, paper flow processing) because they see these to be boring, dead-end jobs. (Generally, they prefer to work in sexy areas such as finance, marketing, and sales.) Interestingly, a key thrust of business process reengineering has been to focus on making dramatic improvements in the operations areas of business, because operations lie at the heart of most enterprises. Explain how poor, neglected “operations” is in fact the ugly duckling that can mature into a swan. How can companies that neglect their operations find themselves in serious trouble? (one page response, single-spaced)