Multiple regression analysis


Assignment:

Circle K runs a contest, inviting customers to fill out a registration card. In exchange, they are eligible for a grand prize drawing of a trip to Alaska. The card asks for the customer’s age, education, gender, estimated weekly purchases (in dollars) at that Circle K, and approximate distance the Circle K is from his or her home. Identify each of the following if a multiple regression analysis were to be performed: (a) independent variable, (b) dependent variable, (c) dummy variable.

Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

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Marketing Research: Multiple regression analysis
Reference No:- TGS01960001

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