Multidimensional scaling and cluster analysis


Assignment:

Question 1. Write a summary of 1,500 to 3,000 words (I'm fine with 1500 words) explaining to upper management the chosen multivariate technique (factor analysis, multidimensional scaling, or cluster analysis), how it is different from the other 2 techniques, how at least 1 other real-life company has used this technique to address a business problem, and how that technique might be used at your own organization.

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Business Management: Multidimensional scaling and cluster analysis
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