Solved: Most new ventures can be categorized in two ways either, Business Management

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Most new ventures can be categorized in two ways either

The professor explains:

"Most new ventures can be categorized in two ways: either market fulfillment or market creation. Which is more powerful?

Also, what do you think are the differences between the 2 types in terms of risk and required marketing approaches?

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Business Management: Most new ventures can be categorized in two ways either

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Business Management: Most new ventures can be categorized in two ways either

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