1. Michelle tells us that it is important to be? bias-free when writing business messages. To write? bias-free business? messages, one must? _____________.
A. craft? unified, coherent paragraphs
B. create effective sentences
C. build strong audience relationships
D. be sensitive to audience needs
E. choose powerful words
2. When working with different personalities and? cultures, Michelle avoids offending or patronizing them by writing messages that are? "politically correct, to a? degree." To achieve this? objective, Michelle must do which of the? following?
A. Never include euphemisms in business writing
B. Reject the? "you" attitude
C. Use more tact in oral communication than written communication
D. Overemphasize the positive when communicating bad news
E. Avoid language that might categorize or stigmatize the audience
3. Michelle recounts an example of using an outline to help her cover all the bases and not miss any opportunities to promote a client. In doing? this, she is? _____, a primary component of the writing step described in the chapter.
A. protecting the company image
B. using plain language
C. using passive voice
D. emphasizing positive language
E. practicing the? "you" attitude
4. In the? video, Michelle describes her method of working with different cultures as being? "crystal clear." According to the? text, which component of the writing stage is she following when she does? this?
A. Selecting active or passive voice
B. Emphasizing the positive
C. Using? bias-free language
D. Using plain language
E. Establishing her credibility